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LifeAsAMarine.com Wins Web Award for Military Standard of Excellence « JWT Atlanta Blog

LifeAsAMarine.com Wins Web Award for Military Standard of Excellence

September 15th, 2011 by admin
Categories: Awards, Client Work, Digital Media

LifeAsAMarine.com has been honored with the 2011 WebAward for Military Standard of Excellence. The WebAward Competition is a premier annual competition that names the best websites in 96 industry categories, while setting the standard of excellence for all website development. LifeAsAMarine surpassed all of its competitors in each category: design, innovation, content, technology, interactivity, copywriting and ease of use.

When we launched LifeAsAMarine.com in October 2010, the objective was to foster the dialogue between the influencer and the prospect and positively impact the influencer’s likelihood to recommend the Marine Corps to others. Now the social community provides nearly 6,000 registered users with immersive, honest content as told by the Marine Corps and validated by other influencers.

This project is part of JWT’s work for the Marine Corps Recruiting Command, and a vital portion of the Marine Corps social media outreach program.

Congratulations to all of those who have played a part in launching LifeAsAMarine.com.

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JWT is the largest advertising agency in the U.S. and the fourth largest worldwide. Backed by the strength and resources of a major network, we are a dynamically structured unit, 300+ strong, based in Atlanta with offices in Dallas and Houston. We provide an integrated suite of strategic, creative, media, digital, technology and analytic services — all under one leadership team. This fusion of multi-discipline thinking allows us to better understand the business, media and consumer context in which our clients’ brands live, leading to ideas that are unique and that invite participation. Clients include the United States Marine Corps, U.S. Virgin Islands, Transamerica, Shell, Jiffy Lube and FEMA, among others.

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